Countdown to 2020

This diverse cross-sector sub-group aims to disseminate the latest research on behaviour change to 2020 Group members to inform their work and programmes. Work completed to date has included supporting the Scottish Government led programme into workplace behaviours and hosting a major event on exploring whether speed limits affect low carbon behaviours on the roads.

The current focus of the Sub-Group is a major year-long programme exploring the new ISM Behaviour Change Toolkit (Individual, Social & Material) produced by the Scottish Government. Partners from the Group have been invited to take part in a research project, exploring how the Toolkit can be used as an employee-engagement model to influence transport choices. Findings from the programme will be shared widely, with a learning event scheduled for spring 2015.

Tom Ballantine

Chair | Stop Climate Change Chaos

Tom Ballantine has been on the board of Stop Climate Chaos Scotland (a coalition of Scottish organisations campaigning together on climate change) since 2007. He has been chair of their board since June 2010. Before taking on his current role Tom worked as a lawyer and mediator in Edinburgh where he set up and headed a multiple award winning family law team. He left his legal partnership in 2010 to concentrate on campaigning on climate change. Tom’s interest in the environment has been maintained throughout his adult life starting at university and continuing on to membership of the board of Friends of the Earth Scotland from 1988 to 2008 including a period as chair from 1990 to 1992.

Gordon Cunningham

Low Carbon Skills | Skills Development Scotland

Gordon has extensive experience of the private and public sector having worked for Skills Development Scotland and previously Hewlett Packard as Trade Consultant Manager within Export Compliance.

He currently leads the Low Carbon Skills agenda within Skills Development Scotland and collaborates with a number of low carbon partners including Scottish Government, Scottish Enterprise, Energy Saving Trust, Resource Efficient Scotland, SEPA and SQA to name but a few.

Gordon constantly strives to develop and enhance effective working relationships with key stakeholders, industry and trade bodies and employers operating in the low carbon sector.

He is also passionate about working with young people having worked previously for Skills Development Scotland’s Enterprise in Education function.

Alex Hill

Chief Advisor to Government Scotland and Northern Ireland | Met Office

Alex is a native Glaswegian who, after Strathclyde University, joined the Met Office in the early 1970s.

He has held a variety of posts working amongst others as a forecaster at RAF Leuchars, Glasgow Weather Centre, Senior Forecaster London Weather Centre, and Senior Forecaster for the ITV National Weather. Alex then became Head of London weather Centre where he lead a team of forecasters responsible for severe weather and road forecasts in the southeast of England, rail forecasts for the UK as well as overall monitoring of UK National TV and radio output. After London Weather Centre he moved on to manage the Met Office defence network in the south of England and the Mediterranean. Alex moved back to Scotland in 2008 and is currently the Met Office Chief Advisor to Government for Scotland & Northern Ireland.

Michelle Hynd

Director of Corporate Development | Scottish and Southern Energy

Michelle has worked at SSE for over 8 years and joined the company after gaining over 10 years’ experience of economic development in the public sector, while working for Scottish Enterprise.

Her current responsibilities at SSE involve directing a wide range of operational support services such as Transport, Facilities, Property and Estate Management. In addition to this Michelle is responsible for driving forward the development of Innovation and Research and Development across the SSE plc Group.

Michelle holds a Ph.D., MBA and is a Professional Member of the Chartered Institute of Purchasing and Supply. SSE plc is one of Scotland’s largest FT-SE 100 companies.

Andy Kerr

Executive Director | ECCI

Andy was appointed Director of the Edinburgh Centre on Climate Change (ECCC), a low carbon innovation and skills centre, in 2010. He is also the Policy Director of the Scottish Centre of Expertise in Climate Change. Previously Andy was a Director at E3 International, working with companies to develop strategic and practical management responses to emerging market opportunities in international carbon and biofuel markets.

His public policy work has focused on supporting the development of effective national policy frameworks that reduce dependence on fossil fuels and lower greenhouse gas emissions. Recent projects include the Royal Society of Edinburgh’s Inquiry Report: “Facing up to Climate Change: Breaking the barriers to a low carbon Scotland” and the Scottish Government’s “Climate Change Delivery Plan”. Andy also co-authors the book: “Climate Change & Emissions Trading: What Every Business Needs to Know”. Andy has a doctorate in glaciology from the University of Edinburgh.

Ragne Low

Knowledge Officer | ClimateXChange

Ragne is the Knowledge Officer at ClimateXChange, Scotland’s Centre of Expertise on Climate Change. Ragne started her career in the Foreign and Commonwealth Office where she worked on EU policy and the UK’s relations with Russia. After a brief stint at the Department for International Development working on global environmental change, Ragne completed an MSc on Environmental Sustainability and has worked on climate change issues ever since. Before joining ClimateXChange, Ragne worked in a consultancy delivering a carbon footprinting and low carbon advice service. Her current role involves knowledge brokering between science and policy on issues relating to the transition to a low carbon economy and adaptation to climate change. Ragne is excited by the opportunities for effecting change that good public engagement provides.

Louise Macdonald (Vice-Chair) (Chair of Behaviour Change Research sub-group)

Chief Executive | Young Scot

Louise is the Chief Executive of Young Scot, the national youth information and citizenship agency for Scotland. Young Scot aims to provide an invaluable service to young people aged 11 – 26 by offering information in a range of different formats and channels. With over 380,000 members across Scotland, through Young Scot young people can access what they need to know, when they need to know it, in a way they are most comfortable with. Louise believes that engaging with young people, and providing them with the information, ideas and opportunities they deserve, ensures a brighter, healthier and fairer future for Scotland.

Louise began her professional career as a journalist with local and national media in Scotland and the UK, before embarking on a career in communications with young people in the statutory and voluntary sector. A participant on the groundbreaking WWF Scotland leadership and sustainability project Natural Change, she is also a member of the Chartered Institute of Public Relations; a Board member of SCRA (Scottish Children’s Report Administration), as well as the new UK Money Advice Service and ACOSVO (Association of Chief Officers of Scottish Voluntary Organisations).

Helen Mansbridge

Head, Low Carbon Behaviours Policy | Scottish Government

Role: arms-length role, as an official from Scottish Government, but to facilitate
read-across of the group’s direction and work to Scottish Government policy
links to parallel initiatives in relation to making the transition to low carbon future – for example delivering the initiatives in the Low Carbon Scotland: A Behaviours Framework, links to the ISM behaviours tool, greener communications and public engagement ( and sustainable development education

Hannah Rudman

Director | Rudman Consulting

Hannah Rudman is director of Rudman Consulting a change creation practice specialising in strategic development and change for business resilience and sustainability. She also runs Envirodigital – a series of projects to help SMEs and micro enterprises use digital developments in truly economically, ecologically and socially sustainable ways.

Adrian Shaw

Climate Change Project Officer | Church of Scotland

Adrian Shaw is the Climate Change Officer for the Church of Scotland and Secretary of Eco-Congregation Scotland. In these roles his challenging task is to help congregations answer the question ‘What does it mean to care for creation in the twenty first century?’ A geographer by training, he previously worked in local government before joining the staff of the Church of Scotland in 2007. When not working in Edinburgh he prefers to be at home by Loch Awe in Argyll.

George Tarvit

Sustainability and Climate Change Manager | SSN

George is responsible for Keep Scotland Beautiful’s work on sustainability and climate change. A significant aspect of this post includes managing the Sustainable Scotland Network (SSN), which is the public sector professionals’ network on sustainable development and climate change. George joined Keep Scotland Beautiful in 2003, having previously work on trade and corporate social responsibility issues with Oxfam GB.

Ruth Wolstenholme

Managing Director | SNIFFER

Ruth is Managing Director of Sniffer, a charity that brokers knowledge on sustainability issues and environmental change. Sniffer designs projects that involve collaborative approaches and ensure outcomes and impact for organisations, businesses and communities. With training in natural and social sciences, Ruth enjoys bringing together people with different perspectives to find creative solutions, and sees climate resilience as key to tackling many of today’s challenges. She has a background in consultancy and working with environmental agencies. She focusses on making change happen by working in partnership, developing tools and building capacity.